Best book I've ever read on the subject of branding/advertising. A great gift for any designer/marketer on your list. Terry O'Reilly is also the voice of the great 'Under the Influence' podcasts. A great storyteller!
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Best book I've ever read on the subject of branding/advertising. A great gift for any designer/marketer on your list. Terry O'Reilly is also the voice of the great 'Under the Influence' podcasts. A great storyteller!